When you’re planning to conduct a direct mail fundraiser, it’s important to draft a well-written, attention getting letter that will motivate recipients to give to your charity. As most fundraising professionals and volunteers realise, the content of fundraising letters if very important. However, many fundraisers lose sight of the fact the way the letter looks […]

No matter how well written your fundraising letters are, you won’t raise any money if they don’t end up in the hands of the right people. In order to enjoy a successful mail fundraising campaign, you have to have a good mailing list. It needs to be current, and include people who are likely to […]

Don’t overlook the importance of sending thank you letters out to the generous donors and volunteers. Whether you reach your fundraising goal or not, it’s vital to take the time to say thank you to those who gave of their time and/or money to help your charity raise the money it needs to operate and […]